I choose Fake Food Japan because I trust the quality of Japanese products. I have bought many other phone charms only to have them fall apart quickly. The chords and metals used are very strong. Also, I was so happy to get my order in the mail. I knew when to expect it because the staff had contacted me to let me know my package was on the way. Plus I was so excited to see how real all the phone charms I had ordered looked. As for who should consider buying from Fake Food Japan, I think anyone who wants quality fake food accessories! They are a great product!